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Contextual link accounts to the clickable text within the website page in a similar context to the page content. This technique helps the page rank high for specific key phrases and increases the usability of the website.

The benefits of this is that it increases awareness, easy navigation decreases bounce rate, increases credibility improves ranking and visibility and lead to conversions.

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Anubhav Garg

Anubhav Garg is a leading Digital Marketer and Online Marketing Professional who has been a part of the Online Marketing industry since 2011 & has been ever since contributing to the achievement of companies worldwide. With having advanced knowledge of search engines and a columnist in his profession, he loves all the things related to Content, Search, Web, Link Building, Paid Marketing and Social.
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