Cost per Action (CPA) is an online advertising model where the advisor pays for the specified action from a prospective customer. These actions include filling up of form, signing up for a trial, getting a quote or making a purchase.
What is Cost Per Action (CPA)?
Published in Digital Marketing Definitions
Anubhav Garg is a leading Digital Marketer and Online Marketing Professional who has been a part of the Online Marketing industry since 2011 & has been ever since contributing to the achievement of companies worldwide. With having advanced knowledge of search engines and a columnist in his profession, he loves all the things related to Content, Search, Web, Link Building, Paid Marketing and Social.
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