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Image optimization is a practice of reducing the file size of the image without compromising with the quality of the image. This technique helps in improving page load speed, improves user experience, website’s performance and ranking. Page load speed is the amount taken by a website to load.

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Anubhav Garg

Anubhav Garg is a leading Digital Marketer and Online Marketing Professional who has been a part of the Online Marketing industry since 2011 & has been ever since contributing to the achievement of companies worldwide. With having advanced knowledge of search engines and a columnist in his profession, he loves all the things related to Content, Search, Web, Link Building, Paid Marketing and Social.
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2 thoughts on “What is Image Optimization in SEO?

  1. First of all, thanks for the nice tips. I too believe, Alt Tag plays a most important role in SEO things because the search engine cannot read the image but it can read the text which is nothing but Alt Tag.…

    Also, everyone should make sure to insert the title into the images by using HTML code for SEO purposes. The images can help site owners to increase traffic and also sales. I have used Picasa for image re-sizing and it has worked out great so far. After image compression, it creates an ability to reduce blog loading speed and I think it’s better for SEO as well.

    I have to admit that I do concern myself with the keyword in the image, the image file size, and open graph. These Image SEO tips help me a lot to find images in a better way. I hope this might be useful for my blog.

    Great article! you have covered everything about image SEO. Keep up the good work..!!

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