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What are Google Ads?

So, you know Google Ads, right? It’s an amazing tool that lets you advertise your business or yourself online. Basically, Google ads is a Pay Per Click (PPC) service of Google which helps website owners looking for ways to increase their website’s online visibility and reach more potential customers. You can show your ads to millions of people who use Google every day. Seriously, we're talking about Google's massive network of websites, including search results, YouTube videos, mobile apps, and even partner websites.

With Google Ads, you have many options to run ads that will boost your profile’s visibility. These are some of the google ads you can pick from:

  • Search Ads: Show up on Google when someone searches for relevant keywords
  • Display Ads: Show up on other websites that are part of the Google network
  • Shopping Ads: Show your products with images and prices on Google Shopping or other sites
  • YouTube Ads: Show your videos before, during, or after other YouTube videos

Why Google Ads is Like Having Your Own Marketing Superhero?

The whole point of Google Ads is to help businesses reach the right people and promote their awesome products or services in the most effective way possible. With Google Ads, advertisers can get creative and make all kinds of ads: text-based, image-based, video ads, or even interactive ads. And the best part? Advertisers have total control over their campaigns, like picking their target audience, setting their ad budgets, and choosing the perfect ad formats. It's like having your own marketing superhero!

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