Simplecast Creator Connect
How the Successor Route Works: Simplecast Creator Connect
The replacement for "submit to Stitcher" is a free portal run by Simplecast, a SiriusXM company. It works the same way whether you host with Simplecast or anywhere else. Here is what the process requires and where it usually goes wrong.
The requirements are straightforward. You need a Creator Connect account, a public RSS feed, and square artwork that meets the platform's specifications. You must also accept the current terms of service. Shows that were added through the old Pandora portal need to accept those terms again, which is why many older listings remain unclaimed.
The verification email is the usual failure point. Creator Connect confirms ownership by emailing the owner address published inside your RSS feed, not the address you registered with. Many hosts hide that address by default, and some only reveal it for a short window. If the email never arrives, the submission stalls. We check the in-feed owner address before starting and coordinate the timing so verification finishes in one attempt.
You can't choose just one platform. A Creator Connect submission covers both Pandora and SiriusXM. For most podcasters that's a benefit, but it's worth knowing up front.
Both services focus on North America. Pandora is licensed for the United States only, and SiriusXM's audience is concentrated in North America. For shows with UK, Singapore or India-only audiences, we explain this during the audit so you don't pay for placement that won't reach your listeners.
The listing is free. You're paying for the work around it. Creator Connect costs nothing, and we say so plainly. Our fee covers the audit, the feed repairs, the claim, the syndication work and the discovery layer, which is where results actually come from.